Explore expert how-tos, in-depth information, and the latest industry news to stay informed and ahead.
We’d love to meet developers, publishers, and industry partners looking to explore new opportunities for game discovery, creator engagement, and player acquisition. Keymailer, CreatorProgs, and
With growing interest in CPM* as a yardstick for influencer marketing costs, we analyzed all the organic campaigns run through Keymailer, Partnier’s organic content portal,
Partnier will be attending Gamescom 2026 from August 26–27 in Cologne, Germany. We’ll be meeting with developers, publishers, and industry partners to discuss how Partnier
Every game showcase is designed to put great games in front of new audiences. But once the livestream ends, maintaining that momentum can be a
Partnier Is Attending ChinaJoy 2026 Partnier will be attending ChinaJoy 2026 from 31 July – 2 August in Shanghai, China. If you’re attending, we’d love
Partnier will be attending Philippine Game Developer Expo (PGDX) 2026 from 24–26 July in Manila, Philippines. If you’re attending the event, we’d love to meet.
How It Worked Therapy Simulator is a first-person simulation game built around dialogue, observation, and player-driven decisions. Its humorous, scenario-based gameplay made it particularly suited
TL;DR Partnier will be attending Develop: Brighton 2026, 14-16 July 2026 in Brighton, UK. We’re meeting with developers, publishers, and industry partners to discuss new
How It Worked Playside worked with the Partnier account management team to identify the best-value package for their planned marketing beats, and settled on a
TL;DR Steam Next Fest is currently driving major discovery for upcoming games, and Partnier collections are already helping publishers put their demos in front of
TL:DR Pay In Installments gives publishers a better way to purchase services – including Beat Bundles, Launch Boosts, and Catalog Subscriptions – by spreading the
TL:DR Partnier will be attending Digital Dragons 2026 17-19 May 2026, (ICE Kraków Congress Centre & Park Inn by Radisson hotel Kraków, Poland). We’re eager
We’d love to meet developers, publishers, and industry partners looking to explore new opportunities for game discovery, creator engagement, and player acquisition. Keymailer, CreatorProgs, and JustInfluencers give studios multiple ways…
With growing interest in CPM* as a yardstick for influencer marketing costs, we analyzed all the organic campaigns run through Keymailer, Partnier’s organic content portal, from January to August 2026.…
Partnier will be attending Gamescom 2026 from August 26–27 in Cologne, Germany. We’ll be meeting with developers, publishers, and industry partners to discuss how Partnier helps studios build visibility across…
Every game showcase is designed to put great games in front of new audiences. But once the livestream ends, maintaining that momentum can be a challenge. For the Latin American…
Partnier Is Attending ChinaJoy 2026 Partnier will be attending ChinaJoy 2026 from 31 July – 2 August in Shanghai, China. If you’re attending, we’d love to meet. Our team will…
Partnier will be attending Philippine Game Developer Expo (PGDX) 2026 from 24–26 July in Manila, Philippines. If you’re attending the event, we’d love to meet. Our team will be available…
How It Worked Therapy Simulator is a first-person simulation game built around dialogue, observation, and player-driven decisions. Its humorous, scenario-based gameplay made it particularly suited to livestreams and longer-form creator…
TL;DR Partnier will be attending Develop: Brighton 2026, 14-16 July 2026 in Brighton, UK. We’re meeting with developers, publishers, and industry partners to discuss new growth opportunities across every stage…
How It Worked Playside worked with the Partnier account management team to identify the best-value package for their planned marketing beats, and settled on a Diamond Launch Boost. The boost…
TL;DR Steam Next Fest is currently driving major discovery for upcoming games, and Partnier collections are already helping publishers put their demos in front of relevant influencers and press. With…
TL:DR Pay In Installments gives publishers a better way to purchase services – including Beat Bundles, Launch Boosts, and Catalog Subscriptions – by spreading the cost over time, while receiving…
TL:DR Partnier will be attending Digital Dragons 2026 17-19 May 2026, (ICE Kraków Congress Centre & Park Inn by Radisson hotel Kraków, Poland). We’re eager to share our latest developments:…
TL;DR: Partnier’s Store Page Optimization service helps publishers understand why their store page is, or is not, converting across storefronts like Steam, Xbox, PlayStation, and Nintendo E-shop. We offer two…
TL;DR With the awaited release of Mundfish’s latest DLC Atomic Heart – Blood on Crystal, this article takes a closer look at Partnier’s CreatorProgs. Exploring how Creator Programs are designed…
Introduction & Objectives Overview Cloudheim is a co-op action RPG built around chaotic combat, crafting, and shared base-building in a floating fantasy world. Players gather resources, forge weapons and gear,…
TL;DR Partnier will be attending London Games Festival 2026, taking place 13 April to 19 April 2026 in London. We’re taking meetings to share announcements including a performance marketing solution…
TL:DR Creator Programs add a long-term relationship layer on top of the Partnier ecosystem. While Keymailer helps you reach creators and generate content creation at crucial moments, Creator Programs keep…
For the launch of HITMAN Freelancer, IO Interactive worked with Keymailer and Game.Press to run a managed press and influencer campaign across a 90-day window. The campaign generated 23.9 million…
Solo developer Gamedev Dragon used Partnier’s Launch Boost and Influencer Recommendation Engine to build sustained interest in Escape Floor Zero, generating more than 2 million influencer views ahead of and…
TL:DR Partnier will be attending GDC 2026 (March 9–13) in San Francisco, CA (Moscone Center). We’re taking meetings to share three announcements: an affiliate-first storefront connected to our network of…
TL:DR In a few weeks, Steam Next Fest will generate a surge of attention for thousands of demos, but it’ll pass just as quickly. The core challenge remains: discovery is…
TL:DR Partnier will be attending GameDev Summit 2026 (February 3–5) in Clark, Philippines. Our account management team will be on-site for meetings to discuss influencer seeding, press outreach, launch and…
SCORN is a first-person horror adventure game published by Kepler Interactive. Its distinctive visual identity and atmospheric world made it particularly well suited to influencer discovery, livestreams, and long-form creator…
TL;DR: Partnier’s support team has evolved from a single person into a dedicated team of 7 who actively support your game launches at every stage. Get clear plan recommendations, full…
TL;DR: Book eligible Partnier ad placements by Dec 24, 2025 to get 35% off. Schedule them to run by Jan 7, 2026. Below: how to redeem, which services to pair…
TL;DR Partnier doesn’t just support influencer campaigns through Keymailer, it also offers Game.Press, a fully accredited gaming press network, inside the same dashboard. If you’re using separate press tools or…
TL;DR Creating scroll-stopping social posts for your game is time-consuming, especially if you want more than a flat screenshot and a generic template. Partnier’s Native Social Ads turn your existing…
TL;DR When a creator goes live with your game, the first minutes matter. Chat is fresh, viewers are peaking, and it’s the perfect window to thank the creator, answer questions,…
TL;DR: Partnier bundles a set of games from each Steam themed event into one curated collection that creators can stream through night after night and press can cover in roundups…
TL;DR Every game collects countless links before launch; social posts, previews, playtests, event pages etc. And keeping them updated becomes chaos. Game.Page gives your title a single landing page that…
TL;DR Partnier is the evolution of Keymailer. The same trusted network that connected developers with influencers, now expanded into a complete publishing ecosystem. Under one brand, we’ve unified influencer outreach,…
TL;DR Partnier’s Discover pages have been completely reimagined. With smarter curation, dynamic video promotions, live editorial features, and personalized recommendations, the new experience makes it easier than ever for creators…
TL;DR Playtester.net turns small, focused playtests into structured, scalable tests with decision-ready reporting. Tap 750,000+ opt-in testers, target precise cohorts by favorite genre, most played games, and more. Then feed…
TL;DR Steam Next Fest is a rare, time-boxed surge of attention. Our Next Fest EventPromo gives your demo front-page visibility on Keymailer and Game.Press, promotion in our influencer and press…
TL;DR: Livestreams drive discovery, but they vanish fast when VODs go missing. Partnier’s Stream Snapshots gives publishing teams livestream coverage tracking that sticks. The moment a channel in our Global…
TL;DR: Faster understanding. Less manual effort. Deeper insight. With AI Content Analysis & Transcripts in Partnier, you can instantly generate video transcripts and AI-driven insights from influencer content, all in…
We’re excited to share a significant enhancement to our outreach capabilities, one that builds on our longstanding commitment to ensuring that every interaction you have with content creators, press outlets,…
Quick Summary We’re rebranding where publishers login – from Keymailer.co to Partnier.com Our popular influencer portal will remain at Keymailer.co What Do I Need to Do? Nothing. Your username, password…