Your Shortcut to the Game Media & Influencer Ecosystem
Partnier powers engagement of 2,500+ press, 60,000+ influencers, 275,000 creators and 500,000+ players
Plans
Unlocked influencer inbound for Organic, recommendation‑driven growth with whole‑network reporting
Starting at $24.99
Boosts
Includes benefits of Plans plus full spectrum marketing with promotions for demo, launch or playtest campaigns
Starting at $249
Plans
Organic & recommendation-based growth
Programmes, Playtesting & Discord Tools
Build persistent communities and gather feedback at scale with creator programmes, event activations, playtesting CRM, and Gifting Bot Premium
Organic Growth & Inbound
Get unlimited requests, promotions as newly added on our discover page and more. Capture organic interest as influencers come to you
Managed Services
Get assistance from our team, reverse auction sponsorship, negotiated sponsorships and more
Intelligence & Monitoring
Never miss deleted VODs with AI transcripts, screenshots, and summaries of streams for your game. Track content, get alerts, and see whole‑network influencer insights in one dashboard
Free Plan
Press & influencer campaign management, anti-fraud, code distribution, & content tracking - for your contacts
Base Plan
Insight Plan
Program Plan
Everything in INSIGHT PLAN plus creator programs, back-catalog promotion, creator connect, Nova Game Expo, playtester app, & contract signing
Price
Fair use policy: up to 20 active games at any time in the 5+ price. For more than 20 active games, ask about our enterprise plan
5+ games: $99/mo
5+ games: $199/mo
5+ games: $299/mo
Keymailer Influencer Network
The industry's biggest network of influencers looking for games to play on their channels
Pubisher Campaigns (Your Contacts)
Share your Keymailer campaign link with creators who contact you, approve requests, distribute codes, & track coverage
Keymailer Campaigns (Our Network)
Receive requests from influencers browsing Keymailer, review and approve, distribute codes, & track coverage (*Free service limited to 10 requests per month)
Game Recommendations to Influencers
Your game is recommended to influencers who feature similar games - like Steam Discovery Queue, but for Influencers
Organic Discovery via Keymailer Portal
Creator Programs
Build loyalty & long-term engagement during development and beyond
Influencer DB Connect ("Outreach")
Find influencers by game interest, and contact them by validated email
Keymailer Portal Ad
Keymailer Influencer Newsletter Ad
Feature your game in the industry's top influencer newsletter
Keymailer Social Media Ad
Promote your game through Keymailer's owned social channels
Not in PLANS
Included in BOOSTS – Learn More
FREE Trial Boosts
Includes ads, outreach, newsletter listings, and social posts, try boost features at no cost
Nova Game Expo
Exhibit at the leading virtual showcase - Steam, iOS, Android, & browser (Patent Pending)
NextFest Promotion
Amplify your NextFest exposure with influencer-focused ads, newsletters, and social media
IRL Events ("CreatorConnect")
Promote and manage IRL meetings with creators at major events (See also Calendar Booking App in Apps Section below)
Back-Catalog Promotion
Game.Press Network
The industry's biggest network of gaming journalists looking for games to review
Press PR Service
Get custom PR support, including press release writing and journalist outreach
True Connect - Message private Email
1:1 or Bulk messages to validated, opted-in email addresses
Publisher Campaigns (Your Contacts)
Share your Game.Press campaign link with your journalists contacts, approve requests, distribute codes, & track coverage
Game.Press Campaigns (Our Network)
Accept coverage requests from journalists browsing & searching Game.Press. (*Free service limited to 10 requests per month)
Press Portals
Press DB Connect ("Press Blast")
Game.Press Ad
Social Media Ads
Feature your game on leading social media accounts
Press Newsletter - Promoted Listing
Get a highlighted placement in the Game.Press newsletter
Not in PLANS
Included in BOOSTS – Learn More
Press Newsletter - Standard Listing
Go beyond a press release, with a listing in the Game.Press newsletter
FREE trial boosts
Includes ads, outreach, newsletter listings, and social posts, try boost features at no cost
Nova Game Expo
Exhibit at the leading virtual showcase - Steam, iOS, Android, & browser (Patent Pending)
NextFest Promotion
Amplify your presence in Steam Nextfest with Game.Press ads, press newsletters, & socials
IRL Events ("PressConnect") Promote and manage IRL meetings with Press at major events (See also Calendar Booking App in Apps Section below)
Back-Catalog Promotion
Platforms Tracked
Major platforms monitored automatically, manual submission for other platforms
Coverage Tracking - Campaigns
Coverage Tracking - All content *NEW*
Tracks coverage even when you didn't distribute a code
Competitor Analysis *NEW*
Automatically compares your game's coverage against similar titles
AI Content Analysis *NEW*
AI-generated analysis and compliance checks save hours of manual video review
Stream Alerts *IN BETA*
Receive notifications as soon as relevant streams start. (Coming Sept. '25)
Stream Snapshots *NEW*
Workflow Automations
Receive reports and alerts when targets or timings are met. (Coming Sept. '25)
Bot & Fraud Screening
Daily checks of the whole network to prevent bots, scams and fraudulent activity via heuristics and a full-time compliance officer
Creator Intent ("Commitment")
Declared intent to create content: maybe / probably / definitely
Creator Reliability Score
Community-driven score that estimates likelihood of content creation
Predicted Views
Forecast model of views per video (patent pending)
Channel Focus
Highlights the genres and game types each channel typically features
True Location
Determines accurate geographic region of the channel (patent pending)
Language
Shows primary spoken language on the channel
Game Play Time
Tracks playtime after code redemption
VR Verified
Confirms that the creator actively produces VR content
Mobile Verified
Creator Gamer Score
Measures gaming relevance by comparing channel content with our database of 200,000 games
Encrypted Code Vault
Securely store codes and keys for all platforms
Code Distribution - Manual
Secure manual distribution with 2FA, throttling, and phishing protection
Code Distribution - Automated
Auto-approve codes based on rules and thresholds, to minimize friction with VIP accounts
Code Distribution - via Discord ("GiftingBot")
Distribute codes via Discord integration with your vault - add /REQUEST to your server (Patent Pending)
Response Required
Add custom steps into your request/approve/distribute workflow
Agreement Required - Digital
Require your Terms to be accepted before receiving codes
Agreement Required - Digital Signature
Send embargos and agreements for signature with full digital audit trail
Agreement Required - Ink Signature
Require physically signed agreements before code distribution
Audit logs
Activation Tracking
Game Landing Page ("Game.page")
Game landing page, with traffic, demographic, and UTM tracking. A more stream-friendly link-in-bio than LinkTree
Creator Programs
Campaign Management App
Dashboard for requests, reviews, approvals, messaging, and tracking. Like Grin and Aspire, but free
Contact Management (CRM)
Organize creator and press contacts, log activity, and re-engage top performers
Campaign Communications (Messaging)
Send bulk or 1:1 messages to creators' personal email addresses
Collaboration Tools
Color-coded and team voting tools for collaborative campaign decisions
Localised Message Templates
Reuse templates in multiple languages to streamline communication
Press Kit Builder ("GoPressKit")
Design and share press kits, integrated into your campaign workflow (Coming Sept 25)
Audience Giveaway App
Run Gleam-style giveaways integrated with campaign and code management tools
Calendar Bookings Portal
Manage IRL meetings at events with our shared team calendar. Invite attendees via CreatorConnect (See above)
Electronic Signing Portal
Send embargos and agreements for signature with full digital audit trail.
Playtester App
1:1 Training Sessions
Book a free training session with one of our account managers
Professional Campaign Management
Get a PR professional to manage your campaign
Press PR Service
Custom press releases and personalised outreach to top journalists
Asia Outrreach
Native-speaker outreach to Chinese and Japanese creators and press
Trailer Production
Creative & Design
Ad design, stylesheets, explainer graphics, infographics, pitch decks, and more
Micro-payment Challenges ("Feats.gg")
Incentivize creators to complete challenges for small cash rewards
Best Price Campaigns ("Bid Battles")
Invite creators to submit their best offer to participate. Fully managed service
Negotiated Sponsored Content
Let our talent scouts find relevant influencers, negotiate rates, oversee production, and manage payments. Fully managed service
Playtester Network
Global network of opt-in playtesters, matched by interest and genre, ready to help on your journey
Playtest Management App
Collect and organize structured playtest feedback while communicating with testers, with our dedicated CRM
Playtester DB Connect ("Playtest Boost")
Find the playtesters for your game, then reach out and invite them in
Boosts
Complete bundles of enhanced promotions
Newsletters
Get promoted insertions in our press and influencer newsletters reaching our 60,000 accredited influencers, and 2,500+ verified press outlets
Discover Page Ads
Get your game promoted on the most visited page of the influencer and press portals
Native Social Ads
Reach our 45,000+ followers across X, Facebook, Instagram, TikTok. With targeted accounts for Spanish, Chinese and Japanese audiences
Outreach & Blasts
Deliver your game direct to our influencer and press network’s inbox with precision targeting and segmentation
Scouting
Connect with influencers beyond our network. Target and engage content creators in your game’s niche
Service Discount
Low on time? Save up to 25% when adding campaign management services to Boosts
Event Promotions
Inclusions in our Steam themed events and sales collections such as the Summer Sale and NextFest
Subscriptions
Full life-cycle marketing, packaged.
Intelligence & Monitoring
AI transcripts, screenshots, stream alerts, track your game and competitors. Whole‑network reporting in one dashboard
Programmes & Community
Creator Program access, community management, event activations, playtesting CRM, and Discord tools
Creative
Team of award-winning creatives supporting all asset production. From ads, infographics and explainers to gameplay trailers and more
Need hands? Add campaign management, targeting, scheduling copy and operations, all done for you
Flexible Runways
Pick the timeline that matches your launch: 9+ months, 6 months, 3 months, or Quick Launch if you’re moving fast
Playtest Boosts, Demo Boost, Launch Boost all baked in. Ads, newsletters, social posts, mailshots, and more, already in the mix
Free Service
Get started with your influencer and press contacts
Free Promo Boosts
Access limited, time‑sensitive promotions during key campaign moments. At no cost
Bring Your Own Contacts
Import and manage every influencer and press relationship in one place. Your data, your workflow. Our vetting and anti-fraud monitoring
Campaign & CRM Suite
Plan, launch, track, and report with our end‑to‑end campaign management solutions
Influencer & Press Portal
List your game on the industry’s leading influencer portal. Discoverable by 60,000+ opted‑in influencers and 2,500+ press outlets
